‘Intentional care is not a luxury’
February 18, 2026
by Keisha Hill/Senior Gleaner Writer
‘Intentional care is not a luxury’
Wellness is often framed as a trend, something seasonal, aesthetic, or aspirational. But for Antoinette Davis, wellness is neither fleeting nor performative. It is foundational. As founder and Chief Executive Officer of Ettenio Jamaica, Davis has built a multi-category skincare, haircare, and body care brand rooted in long-term health, barrier integrity, and sustainable self-care for the entire family.